In-Game Purchases Made Easier as STEPN Integrates Apple Pay
STEPNgame, a popular Web3 gaming platform, has announced its integration with Apple Pay to make purchasing in-game assets easier than ever before. This innovative move aims to expand the accessibility of the game and attract a larger and more diverse audience.
Traditionally, acquiring assets such as NFT sneakers in Web3 games has been a complex process that involves dealing with cryptocurrency wallets and exchanges. This complexity often deterred beginners and limited the user base. However, STEPN has now simplified the process by allowing users to purchase digital assets directly using Apple Pay. This integration removes the roadblocks and creates a more seamless experience, making it easier for players to participate in the gaming ecosystem.
The integration of Apple Pay is hailed as a game-changer by STEPN’s COO, Shiti Manghani. He believes that this development will attract a massive influx of users and pave the way for the next 100 million people to enter the decentralized gaming environment. By leveraging the popularity of Apple Pay, STEPN aims to drive Web3 gaming adoption and introduce the concept of Web3 gaming to previously untapped demographics.
This integration is also expected to expand STEPN’s user base, which has experienced fluctuations in recent times. According to information from Dune Analytics, STEPN surpassed 700,000 monthly active users in May 2022 but has since seen a decline to around 23,000. Jerry Huang, co-founder of FindSatoshi Labs (FSL), the organization behind STEPN, believes that combining Web2 and Web3 technologies is an effective approach to attracting more users. By making onboarding easier and removing barriers to entry, the Apple Pay integration aims to improve the user experience and contribute to the growth of the user base.
In addition to the immediate benefits for STEPN, the Apple Pay integration is also beneficial for the broader Web3 ecosystem. By gaining access to Apple’s large user base, STEPN has the opportunity to extend its influence beyond the Web3 community and target mainstream gamers. This strategic diversification is considered a significant contribution to the expansion of Web3 games overall.
Apart from the Apple Pay integration, STEPN has made notable progress in various other areas, including the introduction of Moore, its own NFT marketplace. This marketplace allows players to buy and redeem in-game assets, enhancing the overall gaming experience and enabling active participation in the dynamic Web3 ecosystem.
In conclusion, the integration of Apple Pay into STEPN provides a major boost to the accessibility of in-game purchases. By streamlining the process and making it easier for players to acquire digital assets, STEPN hopes to attract a larger and more diverse audience to the world of Web3 gaming. This development not only benefits STEPN but also contributes to the expansion and adoption of Web3 games as a whole.
